{"id":17613,"date":"2025-08-22T15:49:49","date_gmt":"2025-08-22T08:49:49","guid":{"rendered":"https:\/\/dev.au.edu\/home\/?p=17613"},"modified":"2025-11-27T12:55:07","modified_gmt":"2025-11-27T05:55:07","slug":"from-pottery-to-pixels-au-peking-university-unesco-project-puts-thailand-at-the-heart-of-cultural-innovation","status":"publish","type":"post","link":"https:\/\/dev.au.edu\/home\/from-pottery-to-pixels-au-peking-university-unesco-project-puts-thailand-at-the-heart-of-cultural-innovation\/","title":{"rendered":"From Pottery to Pixels: AU\u2013Peking University UNESCO Project Puts Thailand at the Heart of Cultural Innovation"},"content":{"rendered":"\t<div id=\"gap-343997026\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-343997026 {\n  padding-top: 20px;\n}\n<\/style>\n\t<\/div>\n\t\n<p>The <em><strong>UNESCO Chair on Rural Creativity and Sustainable Development International Work Station (Thailand)<\/strong> <\/em>at <a href=\"https:\/\/dev.au.edu\/home\/\">Assumption University of Thailand (AU)<\/a> has entered a new phase of cultural and technological innovation, with joint initiatives between Peking University and AU proceeding in full swing. From August 19\u201322, 2025, Professor <strong>Xiang Yong<\/strong>, Director of the Institute of Cultural Industries at <a href=\"https:\/\/www.ici.pku.edu.cn\/\">Peking University<\/a> and Professor of the School of Arts, led a series of academic seminars, cultural field studies, and regional exchanges that strengthened Sino-Thai academic cooperation.<\/p>\n<h3><span style=\"font-size: 120%;\">Academic Seminars and Doctoral Training<\/span><\/h3>\n<p>On August 19\u201320, Professor Xiang delivered an open lecture on <em>\u201cInnovative Technologies in Cultural Management\u201d<\/em> at AU. His discussions on digital creativity, cultural heritage innovation, and the role of intelligent technology in traditional culture engaged AU doctoral students in Arts, Music, Sports, and Entertainment Management. The sessions injected fresh perspectives into AU\u2019s doctoral curriculum and paved the way for joint cultivation of cultural technology talent.<\/p>\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_370690336\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"448\" src=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/UNESCOProjectPuts-AU2-1-1.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/UNESCOProjectPuts-AU2-1-1.jpg 1200w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/UNESCOProjectPuts-AU2-1-1-800x351.jpg 800w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/UNESCOProjectPuts-AU2-1-1-768x337.jpg 768w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_370690336 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\t<div id=\"gap-576292273\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-576292273 {\n  padding-top: 30px;\n}\n<\/style>\n\t<\/div>\n\t\n<h3><span style=\"font-size: 120%;\">Cultural Field Survey on Koh Kret<\/span><\/h3>\n<p>On August 21, Professor Xiang joined Dr. Apichart Intrasvisit, Program Director, Master of Arts, Fine Arts in leading AU doctoral students to Koh Kret\u2019s Mon art community. Visits included the historic Chim Plee Temple, the 180-year-old Rong Sii rice mill, Sao Thong Thong Temple, the Silapa Siam Cultural Learning Center, and the pottery center at Phai Lomm Temple. These on-site engagements with local artisans highlighted the unique heritage of Mon pottery and its role in sustaining cultural identity.<\/p>\n<p>This was the first major initiative of the UNESCO Chair International Work Station in Thailand, underscoring the integration of rural creativity with traditional crafts while laying the foundation for systematic international cooperation.<\/p>\n<div class=\"row\"  id=\"row-853513014\">\n\n\t<div id=\"col-310408762\" class=\"col small-12 large-12\"  >\n\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_769422066\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"790\" src=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/UNESCOProjectPuts-AU3-1033x800.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/UNESCOProjectPuts-AU3-1033x800.jpg 1033w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/UNESCOProjectPuts-AU3-517x400.jpg 517w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/UNESCOProjectPuts-AU3-768x595.jpg 768w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/UNESCOProjectPuts-AU3.jpg 1200w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_769422066 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n<\/div>\n<h3><span style=\"font-size: 120%;\">Eastern Region Exchanges<\/span><\/h3>\n<p>On August 22, Professor Xiang, accompanied by AU leaders including Vice President for Educational Innovation and Graduate Studies,<strong> Asst Prof. Dr. Kitti Phothikitti,<\/strong> Assistant Vice President, <strong>Dr. Gao Li,<\/strong> Director Thai, Confucius Institute at Assumption University, <strong>Dr. Khongrit Chatpathomrak<\/strong>, and Dean of the Graduate School of Human Sciences, <strong>Dr. Satha Pongsatha<\/strong>, visited Sriracha for cultural and academic exchanges. The delegation explored traditional fish sauce production at Pa Bat, discussed cultural resource management at the Bang Phra Administration Organization, and engaged with representatives of Assumption College Sriracha on future collaboration opportunities.<\/p>\n<div class=\"row\"  id=\"row-475837634\">\n\n\t<div id=\"col-369104743\" class=\"col medium-6 small-12 large-6\"  >\n\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_1890273778\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"680\" src=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/UNESCOProjectPuts-AU4.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/UNESCOProjectPuts-AU4.jpg 1200w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/UNESCOProjectPuts-AU4-600x400.jpg 600w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/UNESCOProjectPuts-AU4-768x512.jpg 768w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_1890273778 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-808812740\" class=\"col medium-6 small-12 large-6\"  >\n\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_1558635918\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"680\" src=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/UNESCOProjectPuts-AU5.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/UNESCOProjectPuts-AU5.jpg 1200w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/UNESCOProjectPuts-AU5-600x400.jpg 600w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/UNESCOProjectPuts-AU5-768x512.jpg 768w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_1558635918 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n<\/div>\n<p style=\"text-align: right;\"><strong>WRITER : ASSUMPTION UNIVERSITY OF THAILAND<\/strong><\/p>\n<h3 class=\"thumbnail\">More Information about Assumption University of Thailand (AU), please visit:<\/h3>\n<p class=\"thumbnail\"><strong>Website:<\/strong>\u00a0<a title=\"Read more\" href=\"https:\/\/dev.au.edu\/home\/\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/dev.au.edu\/home\/<\/a><br \/><strong>Facebook:<\/strong>\u00a0<a title=\"Read more\" href=\"http:\/\/www.facebook.com\/assumptionuniversity\" target=\"_blank\" rel=\"noopener noreferrer\">http:\/\/www.facebook.com\/assumptionuniversity<\/a><br \/><strong>Twitter:<\/strong>\u00a0<a title=\"Read more\" href=\"https:\/\/twitter.com\/assumptionu\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/twitter.com\/assumptionu<\/a><br \/><strong>Instagram:<\/strong>\u00a0<a title=\"Read more\" href=\"https:\/\/www.instagram.com\/assumptionu\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.instagram.com\/assumptionu<br \/><\/a><strong>Youtube:<\/strong>\u00a0<a title=\"Read more\" href=\"https:\/\/www.youtube.com\/channel\/UCBArL_dL5XiXCiS5pDtyLpQ\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.youtube.com\/channel\/UCBArL_dL5XiXCiS5pDtyLpQ<\/a><br \/><strong>Tel:<\/strong>\u00a0(+66)-2783-2222<\/p>\n<div class=\"container section-title-container\" ><h3 class=\"section-title section-title-normal\"><b><\/b><span class=\"section-title-main\" style=\"color:rgb(191, 4, 4);\">What to Read Next:<\/span><b><\/b><\/h3><\/div>\n<div class=\"row row-collapse\"  id=\"row-497502029\">\n\n\t<div id=\"col-1923740907\" class=\"col small-12 large-12\"  >\n\t\t<div 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Contest<\/h5>\n\t\t\t\t\t<div class=\"post-meta is-small op-8\">13\/02\/2026<\/div>\t\t\t\t\t<div class=\"is-divider\"><\/div>\n\t\t\t\t\t                    \n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"col post-item\" >\n\t\t\t<div class=\"col-inner\">\n\t\t\t<a href=\"https:\/\/dev.au.edu\/home\/ciau-hosts-china-national-conditions-knowledge-contest-for-youth-at-au\/\" class=\"plain\">\n\t\t\t\t<div class=\"box box-bounce box-text-bottom box-blog-post has-hover\">\n            \t\t\t\t\t<div class=\"box-image\" style=\"border-radius:5%;\">\n  \t\t\t\t\t\t<div class=\"image-cover\" style=\"padding-top:60%;\">\n  \t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/02\/Knowledge-Contest01-600x400.jpg\" class=\"attachment-medium size-medium wp-post-image\" alt=\"\" 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\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n<\/div>\n\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\n<style>\n#row-497502029 > .col > .col-inner {\n  padding: 10px 10px 10px 10px;\n  background-color: rgb(240, 240, 240);\n}\n<\/style>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The UNESCO Chair on Rural Crea [&#8230;]\n","protected":false},"author":1,"featured_media":19758,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[142,291],"tags":[],"class_list":["post-17613","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-arts-culture"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>From Pottery to Pixels: AU\u2013Peking University UNESCO Project Puts Thailand at the Heart of Cultural Innovation - Assumption University of Thailand<\/title>\r\n<meta name=\"description\" content=\"The UNESCO Chair on Rural Creativity and Sustainable Development International Work Station (Thailand) at Assumption University of Thailand (AU) has entered a new phase of cultural and technological innovation, with joint initiatives between Peking University and AU proceeding in full swing. From August 19\u201322, 2025, Professor Xiang Yong, Director of the Institute of Cultural Industries at Peking University and Professor of the School of Arts, led a series of academic seminars, cultural field studies, and regional exchanges that strengthened Sino-Thai academic cooperation.\" \/>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/dev.au.edu\/home\/from-pottery-to-pixels-au-peking-university-unesco-project-puts-thailand-at-the-heart-of-cultural-innovation\/\" \/>\r\n<meta property=\"og:locale\" content=\"th_TH\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"From Pottery to Pixels: AU\u2013Peking University UNESCO Project Puts Thailand at the Heart of Cultural Innovation - Assumption University of Thailand\" \/>\r\n<meta property=\"og:description\" content=\"The UNESCO Chair on Rural Creativity and Sustainable Development International Work Station (Thailand) at Assumption University of Thailand (AU) has entered a new phase of cultural and technological innovation, with joint initiatives between Peking University and AU proceeding in full swing. 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