{"id":15544,"date":"2025-06-06T09:29:59","date_gmt":"2025-06-06T02:29:59","guid":{"rendered":"https:\/\/dev.au.edu\/home\/?p=15544"},"modified":"2025-11-26T13:09:11","modified_gmt":"2025-11-26T06:09:11","slug":"when-numbers-speak-gs-batm-students-learn-the-art-of-data-storytelling-with-ajarn-joop","status":"publish","type":"post","link":"https:\/\/dev.au.edu\/home\/when-numbers-speak-gs-batm-students-learn-the-art-of-data-storytelling-with-ajarn-joop\/","title":{"rendered":"When Numbers Speak: GS-BATM Students Learn the Art of Data Storytelling with Ajarn Joop"},"content":{"rendered":"\t<div id=\"gap-203454926\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-203454926 {\n  padding-top: 20px;\n}\n<\/style>\n\t<\/div>\n\t\n<p>Students from the Financial Management class at the <a href=\"https:\/\/www.gsb.au.edu\/\" target=\"_blank\" rel=\"noopener\">Graduate School of Business \u2013 Business Administration in Technology Management (GS-BATM)<\/a>, Assumption University of Thailand (AU) took a deep dive into the world of data visualization during a dynamic speed-learning workshop led by <em>Ajarn Joop<\/em> \u2014 Wuthichai Choohasakulchoke from the <a href=\"https:\/\/ca.au.edu\/creative-communication-design\/\" target=\"_blank\" rel=\"noopener\">Creative Communication Design (CCD)<\/a>, <a href=\"https:\/\/ca.au.edu\/\" target=\"_blank\" rel=\"noopener\">Albert Laurence School of Communication Arts<\/a>.<\/p>\n<div class=\"row\"  id=\"row-1883838285\">\n\n\t<div id=\"col-27421477\" class=\"col medium-6 small-12 large-6\"  >\n\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_441447439\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"680\" src=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/Data-Storytelling-02.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/Data-Storytelling-02.jpg 1200w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/Data-Storytelling-02-600x400.jpg 600w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/Data-Storytelling-02-768x512.jpg 768w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_441447439 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-1158296906\" class=\"col medium-6 small-12 large-6\"  >\n\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_1197770728\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"680\" src=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/Data-Storytelling-03.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/Data-Storytelling-03.jpg 1200w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/Data-Storytelling-03-600x400.jpg 600w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/Data-Storytelling-03-768x512.jpg 768w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_1197770728 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n<\/div>\n<p>The workshop explored how to transform dry statistics into visually compelling stories. Ajarn Joop kicked off the session by unpacking the essentials of visual storytelling\u2014choosing the right chart, crafting layouts with intention, and creating data presentations that engage, inform, and persuade.<\/p>\n<p>From smart color choices to the importance of typography and spacing, students learned how small design tweaks can dramatically increase the impact of their financial reports. Clear, real-world examples helped students understand how visuals influence attention and comprehension.<\/p>\n<p>In the afternoon, students received personalized one-on-one coaching. Ajarn Joop offered tailored advice on their presentations, providing actionable tips to level up their work.<\/p>\n<p><strong>Big thanks to Ajarn Joop<\/strong> for a workshop that turned numbers into narratives. The GS-BATM cohort is walking away with sharper design instincts\u2014and a newfound excitement for making data talk!<\/p>\n<p>\u00a0<\/p>\n<p style=\"text-align: right;\"><strong>WRITER: THANANPORN SETHJINDA<\/strong><\/p>\n<h3 class=\"thumbnail\">More Information about Graduate School of Business and Advanced Technology Management, please visit:<\/h3>\n<p><strong>Website:<\/strong>\u00a0<a href=\"http:\/\/www.gsb.au.edu\/\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.gsb.au.edu<\/a><br \/><strong>Facebook:<\/strong>\u00a0<a href=\"http:\/\/www.facebook.com\/abacgraduate\">https:\/\/www.facebook.com\/abacgraduate<\/a><br \/><strong>Instagram:<\/strong>\u00a0<a href=\"http:\/\/www.instagram.com\/au_grad_studies\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.instagram.com\/au_grad_studies<\/a><br \/><strong>Twitter:<\/strong>\u00a0<a href=\"https:\/\/twitter.com\/AbacGrad\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/twitter.com\/AbacGrad<\/a><br \/><strong>E-mail:<\/strong>\u00a0<span id=\"cloakbddec485c470e2a1588b81f29ae1448c\"><span id=\"cloak681eddfb90f3b0c579faeba756488259\"><span id=\"cloakd72a3ebcb67e89a448587c2f8db16d7c\"><span id=\"cloak3c0f0f43541bfab6457f05fe4a41a9c3\"><span id=\"cloak14320096711ddb7d212bff3b026ca0d5\"><span id=\"cloak59c9ca9f698ae96e8f052b07d428d824\"><span id=\"cloakcc7bb93a0b695a8fa2ebb11194610f42\"><span id=\"cloak9fbb2ffc7cec9c2bf7ef1eb006f763e2\"><span id=\"cloak2e0e1428b689100a3af113df3fec32b5\"><span id=\"cloakbe87c15944cbb501ca67cfe10a892d93\"><span id=\"cloakf27df83a88fbe207574ce0030c0e5c89\"><a href=\"mailto:grad@dev.au.edu\" target=\"_blank\" rel=\"noopener noreferrer\">grad@dev.au.edu<\/a><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><\/span><br \/><strong>Tel:<\/strong> (+66)-2783-2222 Ext.1360-61<\/p>\n<div class=\"container section-title-container\" ><h3 class=\"section-title section-title-normal\"><b><\/b><span class=\"section-title-main\" style=\"color:rgb(191, 4, 4);\">What to Read Next:<\/span><b><\/b><\/h3><\/div>\n<div class=\"row row-collapse\"  id=\"row-1846908829\">\n\n\t<div id=\"col-1940155161\" class=\"col small-12 large-12\"  >\n\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\n  \n    <div class=\"row large-columns-3 medium-columns-1 small-columns-1 row-small slider row-slider slider-nav-reveal slider-nav-push\"  data-flickity-options='{\"imagesLoaded\": true, \"groupCells\": \"100%\", \"dragThreshold\" : 5, \"cellAlign\": \"left\",\"wrapAround\": true,\"prevNextButtons\": true,\"percentPosition\": true,\"pageDots\": false, \"rightToLeft\": false, \"autoPlay\" : false}'>\n\n  \t\t<div class=\"col post-item\" >\n\t\t\t<div class=\"col-inner\">\n\t\t\t<a href=\"https:\/\/dev.au.edu\/home\/a-cap-a-lamp-a-calling-au-nursing-honors-the-class-of-2027\/\" class=\"plain\">\n\t\t\t\t<div class=\"box box-bounce box-text-bottom box-blog-post 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srcset=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/03\/A-Pin01-600x400.jpg 600w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/03\/A-Pin01-768x512.jpg 768w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/03\/A-Pin01.jpg 1024w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/>  \t\t\t\t\t\t\t  \t\t\t\t\t\t\t  \t\t\t\t\t\t<\/div>\n  \t\t\t\t\t\t  \t\t\t\t\t<\/div>\n          \t\t\t\t\t<div class=\"box-text text-left is-small\" >\n\t\t\t\t\t<div class=\"box-text-inner blog-post-inner\">\n\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"cat-label tag-label is-xxsmall op-7 uppercase\">\n\t\t\t\t\tAll News Teaching &amp; Learning \t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t<h5 class=\"post-title is-large \">A Pin, a Pledge, a Profession: AU Nursing Honored the Class of 2025<\/h5>\n\t\t\t\t\t<div class=\"post-meta is-small op-8\">23\/03\/2026<\/div>\t\t\t\t\t<div class=\"is-divider\"><\/div>\n\t\t\t\t\t                    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Joop - Assumption University of Thailand<\/title>\r\n<meta name=\"description\" content=\"Students from the Financial Management class at the Graduate School of Business \u2013 Business Administration in Technology Management (GS-BATM), Assumption University of Thailand (AU) took a deep dive into the world of data visualization during a dynamic speed-learning workshop led by Ajarn Joop \u2014 Wuthichai Choohasakulchoke from the Creative Communication Design (CCD), Albert Laurence School of Communication Arts.\" \/>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/dev.au.edu\/home\/when-numbers-speak-gs-batm-students-learn-the-art-of-data-storytelling-with-ajarn-joop\/\" \/>\r\n<meta property=\"og:locale\" content=\"th_TH\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"When Numbers Speak: GS-BATM Students Learn the Art of 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