{"id":12474,"date":"2025-02-25T08:19:17","date_gmt":"2025-02-25T01:19:17","guid":{"rendered":"https:\/\/dev.au.edu\/home\/?p=12474"},"modified":"2025-11-03T16:45:02","modified_gmt":"2025-11-03T09:45:02","slug":"dipo3-ignites-entrepreneurial-ambitions","status":"publish","type":"post","link":"https:\/\/dev.au.edu\/home\/dipo3-ignites-entrepreneurial-ambitions\/","title":{"rendered":"DIPO3 Ignites Entrepreneurial Ambitions"},"content":{"rendered":"<p><strong>WRITER : THE AU LIBRARY<\/strong><\/p>\n<p>The highly anticipated <strong>DIPO3 \u2013 Drive Up for Funding<\/strong> to IPO program kicked off at Assumption University of Thailand (AU) , bringing together aspiring entrepreneurs, industry leaders, and investment experts for an immersive week-long journey into the world of business scaling and investment readiness. Hosted at the Hall of Fame, Coronation Hall, Hua Mak Campus the event is a collaborative effort between Assumption Business Leading Entrepreneurship (ABLE), AU and Unicorn X Academy, with support from industry powerhouses such as DCTA and Panacee.<\/p>\n<p>The inaugural day featured a dynamic agenda aimed at equipping participants with essential insights into Thailand\u2019s economic outlook for 2025, investment fundamentals, and business modeling strategies. A key highlight was the discussion on the collaboration between AU and Unicorn X Academy, emphasizing the importance of startup funding and mentorship in shaping future business leaders.<\/p>\n<div class=\"row\"  id=\"row-686260738\">\n\n\t<div id=\"col-2111136276\" class=\"col medium-6 small-12 large-6\"  >\n\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_1207942699\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"680\" src=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/DIPO3-03.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/DIPO3-03.jpg 1200w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/DIPO3-03-600x400.jpg 600w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/DIPO3-03-768x512.jpg 768w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_1207942699 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-703527899\" class=\"col medium-6 small-12 large-6\"  >\n\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_219118374\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"683\" src=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/DIPO3-06-1194x800.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/DIPO3-06-1194x800.jpg 1194w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/DIPO3-06-597x400.jpg 597w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/DIPO3-06-768x515.jpg 768w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/DIPO3-06.jpg 1200w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_219118374 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n\n\t<div id=\"col-1907732459\" class=\"col small-12 large-12\"  >\n\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_1514322751\">\n\t\t\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"679\" src=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/DIPO3-04.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/DIPO3-04.jpg 1200w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/DIPO3-04-601x400.jpg 601w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2025\/10\/DIPO3-04-768x511.jpg 768w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\n<style>\n#image_1514322751 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>\n\t\n\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n<\/div>\n<p>Participants also gained valuable perspectives on successful investment strategies, mindset development, and best practices from renowned entrepreneurs, drawing inspiration from global business icons like Steve Jobs and Pop Mart. The program\u2019s emphasis on practical learning and networking was evident in its interactive sessions, including the DIPO Alumni Sharing Result, where past program graduates shared their success stories and key takeaways.<\/p>\n<p>Adding a touch of luxury to the experience, attendees were treated to a Michelin Star Lunch, fostering deeper connections in an engaging setting. The day continued with an ice-breaking session, designed to prepare participants for an intensive yet rewarding seven-week journey toward business excellence.<\/p>\n<p>The first day concluded with the DIPO\u2019s Connect Party, an exclusive networking event where participants, mentors, and investors engaged in meaningful discussions and forged new partnerships, setting the stage for future collaboration.<\/p>\n<p>With a strong focus on entrepreneurial mindset, business model innovation, and funding strategies, DIPO3 is poised to shape the next generation of successful business leaders. As the program unfolds, participants will continue to gain insights from leading experts, preparing them to scale their ventures and navigate the path to IPO success.<\/p>\n<h3>More Information about the Martin de Tours School of Management and Economics, please visit:<\/h3>\n<p>Website: <a href=\"https:\/\/www.msme.au.edu\">https:\/\/www.msme.au.edu<\/a><br \/>\nFacebook: <a href=\"https:\/\/www.facebook.com\/MSMEBusinessSchool\">https:\/\/www.facebook.com\/MSMEBusinessSchool<\/a><br \/>\nInstagram: <a href=\"https:\/\/www.instagram.com\/msmeabac\/\">https:\/\/www.instagram.com\/msmeabac\/<\/a><br \/>\nTel: Huamak Campus: (+66)-2783-2222 Ext. 1125<br \/>\nSuvarnabhumi Campus: (+66)-2783-2222 Ext. 2236<\/p>\n<div class=\"row\"  id=\"row-2052447798\">\n\n\t<div id=\"col-2088289631\" class=\"col small-12 large-12\"  >\n\t\t<div class=\"col-inner text-center\"  >\n\t\t\t\n\t\t\t\n<a rel=\"noopener noreferrer\" href=\"https:\/\/drive.google.com\/drive\/folders\/1lkoANfq1AMy23BzmbpUxw6MH0dc3NQd0\" target=\"_blank\" class=\"button alert lowercase\"  style=\"border-radius:10px;\">\n    <span>Photo Gallery<\/span>\n  <\/a>\n\n\t\t<\/div>\n\t\t\t<\/div>\n\n\t\n<\/div>\n\t<div id=\"text-1519553352\" class=\"text\">\n\t\t\n<h3>WHAT TO READ NEXT:<\/h3>\n\t\t\n<style>\n#text-1519553352 {\n  color: rgb(191, 4, 4);\n}\n#text-1519553352 > * {\n  color: rgb(191, 4, 4);\n}\n<\/style>\n\t<\/div>\n\t\n\n  \n    <div class=\"row large-columns-3 medium-columns-1 small-columns-1 slider row-slider slider-nav-reveal slider-nav-push\"  data-flickity-options='{\"imagesLoaded\": true, \"groupCells\": \"100%\", \"dragThreshold\" : 5, \"cellAlign\": \"left\",\"wrapAround\": true,\"prevNextButtons\": true,\"percentPosition\": true,\"pageDots\": false, \"rightToLeft\": false, \"autoPlay\" : false}'>\n\n  \t\t<div class=\"col post-item\" >\n\t\t\t<div class=\"col-inner\">\n\t\t\t<a href=\"https:\/\/dev.au.edu\/home\/digital-craft-in-practice-inside-the-asa-architectural-design-student-workshop-2026\/\" class=\"plain\">\n\t\t\t\t<div class=\"box box-normal box-text-bottom box-blog-post has-hover\">\n            \t\t\t\t\t<div class=\"box-image\" >\n  \t\t\t\t\t\t<div class=\"image-cover\" style=\"padding-top:56.25%;\">\n  \t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/04\/Digital-Craft01-600x400.jpg\" class=\"attachment-medium size-medium wp-post-image\" alt=\"\" srcset=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/04\/Digital-Craft01-600x400.jpg 600w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/04\/Digital-Craft01-768x512.jpg 768w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/04\/Digital-Craft01.jpg 1024w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/>  \t\t\t\t\t\t\t  \t\t\t\t\t\t\t  \t\t\t\t\t\t<\/div>\n  \t\t\t\t\t\t  \t\t\t\t\t<\/div>\n          \t\t\t\t\t<div class=\"box-text text-left is-small\" >\n\t\t\t\t\t<div class=\"box-text-inner blog-post-inner\">\n\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"cat-label tag-label is-xxsmall op-7 uppercase\">\n\t\t\t\t\tAll News Training &amp; 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Workshop \t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t<h5 class=\"post-title is-large \">CommArts AU Opened the Door to Creative Futures<\/h5>\n\t\t\t\t\t<div class=\"post-meta is-small op-8\">27\/03\/2026<\/div>\t\t\t\t\t<div class=\"is-divider\"><\/div>\n\t\t\t\t\t                    \n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"col post-item\" >\n\t\t\t<div class=\"col-inner\">\n\t\t\t<a href=\"https:\/\/dev.au.edu\/home\/assumption-university-launches-au-social-teaching-initiative-to-strengthen-ethical-awareness-across-academic-programs\/\" class=\"plain\">\n\t\t\t\t<div class=\"box box-normal box-text-bottom box-blog-post has-hover\">\n            \t\t\t\t\t<div class=\"box-image\" >\n  \t\t\t\t\t\t<div class=\"image-cover\" style=\"padding-top:56.25%;\">\n  \t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/03\/Social-Teaching01-600x400.jpg\" class=\"attachment-medium size-medium wp-post-image\" alt=\"\" srcset=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/03\/Social-Teaching01-600x400.jpg 600w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/03\/Social-Teaching01-768x512.jpg 768w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/03\/Social-Teaching01.jpg 1024w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/>  \t\t\t\t\t\t\t  \t\t\t\t\t\t\t  \t\t\t\t\t\t<\/div>\n  \t\t\t\t\t\t  \t\t\t\t\t<\/div>\n          \t\t\t\t\t<div class=\"box-text text-left is-small\" >\n\t\t\t\t\t<div class=\"box-text-inner blog-post-inner\">\n\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"cat-label tag-label is-xxsmall op-7 uppercase\">\n\t\t\t\t\tAll News Training &amp; Workshop \t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t<h5 class=\"post-title is-large \">AU Launches AU Social Teaching Initiative to Strengthen Ethical Awareness Across Academic Programs<\/h5>\n\t\t\t\t\t<div class=\"post-meta is-small op-8\">25\/03\/2026<\/div>\t\t\t\t\t<div class=\"is-divider\"><\/div>\n\t\t\t\t\t                    \n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"col post-item\" >\n\t\t\t<div class=\"col-inner\">\n\t\t\t<a href=\"https:\/\/dev.au.edu\/home\/transforming-teaching-and-research-into-academic-publications-at-au\/\" class=\"plain\">\n\t\t\t\t<div class=\"box box-normal box-text-bottom box-blog-post has-hover\">\n            \t\t\t\t\t<div class=\"box-image\" >\n  \t\t\t\t\t\t<div class=\"image-cover\" style=\"padding-top:56.25%;\">\n  \t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/03\/IRAS07-1-600x400.jpg\" class=\"attachment-medium size-medium wp-post-image\" alt=\"\" srcset=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/03\/IRAS07-1-600x400.jpg 600w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/03\/IRAS07-1-768x512.jpg 768w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/03\/IRAS07-1.jpg 1024w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/>  \t\t\t\t\t\t\t  \t\t\t\t\t\t\t  \t\t\t\t\t\t<\/div>\n  \t\t\t\t\t\t  \t\t\t\t\t<\/div>\n          \t\t\t\t\t<div class=\"box-text text-left is-small\" >\n\t\t\t\t\t<div class=\"box-text-inner blog-post-inner\">\n\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"cat-label tag-label is-xxsmall op-7 uppercase\">\n\t\t\t\t\tAll News Training &amp; Workshop \t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t<h5 class=\"post-title is-large \">Transforming Teaching and Research Into Academic Publications at AU<\/h5>\n\t\t\t\t\t<div class=\"post-meta is-small op-8\">19\/03\/2026<\/div>\t\t\t\t\t<div class=\"is-divider\"><\/div>\n\t\t\t\t\t                    \n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"col post-item\" >\n\t\t\t<div class=\"col-inner\">\n\t\t\t<a href=\"https:\/\/dev.au.edu\/home\/from-teacher-to-researcher-turning-classroom-problems-into-publishable-research\/\" class=\"plain\">\n\t\t\t\t<div class=\"box box-normal box-text-bottom box-blog-post has-hover\">\n            \t\t\t\t\t<div class=\"box-image\" >\n  \t\t\t\t\t\t<div class=\"image-cover\" style=\"padding-top:56.25%;\">\n  \t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/03\/Researcher01-600x400.jpg\" class=\"attachment-medium size-medium wp-post-image\" alt=\"\" srcset=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/03\/Researcher01-600x400.jpg 600w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/03\/Researcher01-768x512.jpg 768w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/03\/Researcher01.jpg 1024w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/>  \t\t\t\t\t\t\t  \t\t\t\t\t\t\t  \t\t\t\t\t\t<\/div>\n  \t\t\t\t\t\t  \t\t\t\t\t<\/div>\n          \t\t\t\t\t<div class=\"box-text text-left is-small\" >\n\t\t\t\t\t<div class=\"box-text-inner blog-post-inner\">\n\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"cat-label tag-label is-xxsmall op-7 uppercase\">\n\t\t\t\t\tAll News Training &amp; Workshop \t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t<h5 class=\"post-title is-large \">From Teacher to Researcher: Turning Classroom Problems into Publishable Research<\/h5>\n\t\t\t\t\t<div class=\"post-meta is-small op-8\">18\/03\/2026<\/div>\t\t\t\t\t<div class=\"is-divider\"><\/div>\n\t\t\t\t\t                    \n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"col post-item\" >\n\t\t\t<div class=\"col-inner\">\n\t\t\t<a href=\"https:\/\/dev.au.edu\/home\/freshmen-seminar-brought-au-graduate-students-together-in-pattaya\/\" class=\"plain\">\n\t\t\t\t<div class=\"box box-normal box-text-bottom box-blog-post has-hover\">\n            \t\t\t\t\t<div class=\"box-image\" >\n  \t\t\t\t\t\t<div class=\"image-cover\" style=\"padding-top:56.25%;\">\n  \t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/03\/Freshmen01-600x400.jpg\" class=\"attachment-medium size-medium wp-post-image\" alt=\"\" srcset=\"https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/03\/Freshmen01-600x400.jpg 600w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/03\/Freshmen01-768x512.jpg 768w, https:\/\/dev.au.edu\/home\/wp-content\/uploads\/2026\/03\/Freshmen01.jpg 1024w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/>  \t\t\t\t\t\t\t  \t\t\t\t\t\t\t  \t\t\t\t\t\t<\/div>\n  \t\t\t\t\t\t  \t\t\t\t\t<\/div>\n          \t\t\t\t\t<div class=\"box-text text-left is-small\" >\n\t\t\t\t\t<div class=\"box-text-inner blog-post-inner\">\n\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<p class=\"cat-label tag-label is-xxsmall op-7 uppercase\">\n\t\t\t\t\tAll News Training &amp; Workshop \t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t\t\t\t<h5 class=\"post-title is-large \">Freshmen Seminar Brought AU Graduate Students Together in Pattaya<\/h5>\n\t\t\t\t\t<div class=\"post-meta is-small op-8\">08\/03\/2026<\/div>\t\t\t\t\t<div class=\"is-divider\"><\/div>\n\t\t\t\t\t                    \n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>WRITER : THE AU LIBRARY The hi [&#8230;]\n","protected":false},"author":2,"featured_media":12470,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[142,275],"tags":[],"class_list":["post-12474","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-training-workshop"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>DIPO3 Ignites Entrepreneurial Ambitions - Assumption University of Thailand<\/title>\r\n<meta name=\"description\" content=\"The highly anticipated DIPO3 \u2013 Drive Up for Funding to IPO program kicked off at Assumption University of Thailand (AU) , bringing together aspiring entrepreneurs, industry leaders, and investment experts for an immersive week-long journey into the world of business scaling and investment readiness. Hosted at the Hall of Fame, Coronation Hall, Hua Mak Campus the event is a collaborative effort between Assumption Business Leading Entrepreneurship (ABLE), AU and Unicorn X Academy, with support from industry powerhouses such as DCTA and Panacee.\" \/>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/dev.au.edu\/home\/dipo3-ignites-entrepreneurial-ambitions\/\" \/>\r\n<meta property=\"og:locale\" content=\"th_TH\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"DIPO3 Ignites Entrepreneurial Ambitions - Assumption University of Thailand\" \/>\r\n<meta property=\"og:description\" content=\"The highly anticipated DIPO3 \u2013 Drive Up for Funding to IPO program kicked off at Assumption University of Thailand (AU) , bringing together aspiring entrepreneurs, industry leaders, and investment experts for an immersive week-long journey into the world of business scaling and investment readiness. 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